An example of how Targetor solutions can structure the planning and management of your business operations

Begin by defining a vision and goals for your business, in other words what do you want to achieve in five years, for instance. Let's say your goal is to have sales of 15 million euros by year 2010. Your next questions are what clients will bring in that amount of sales and how many customers do you need, what types of customers could they be and what target group do you invest in and how.

After defining the customers (i.e. the group that will bring in the 15 million € in sales), you have to consider what processes you will use to acquire and keep your customers and supply them with your service. For example, will you sell it yourself or will your partner sell? At the same time, you might have to clarify where development is needed in current processes such as product development or services processes in order to be able to offer customers a service that meets their needs and guarantees customer satisfaction, so that they will buy more and recommend your services to others.

Finally, the fourth issue you need to consider is how much and what kind of staff and competence is needed to create sales of 15 million € and serve the new customer base.

All of these create certain tasks and measures which you need to systematically carry out in order to achieve your financial sales and profitability goals.